Kai Cenat Launches “Mafiathon”

Kai Cenat kicked off the first-ever Mafiathon, a month long Twitch subathon that ran nearly nonstop and turned his channel into an around-the-clock show. The stream featured a steady mix of gaming, IRL moments, and high-profile guests—helping push Kai into a new tier of internet stardom. By the end of the run, he didn’t just build momentum—he made Twitch history, hitting a peak of 306,621 subscribers and becoming the most-subscribed streamer on the platform at the time.